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| Universal Data Access Solutions to Enable 3–Screens Convergence |
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| We now live in a world where multimedia devices are the norm and where there is an overflow of content and data stored in many different places. There are great advantages to this sort of mobility, but also some very real problems. Businesses have promised to provide "convergent" and rationalized data/content across the various silos to the "3 Screens" - mobile phones, digital TV and the PC - and in the process to provide a unified source of data for end-users. The reality, though, is that it’s hard to do. |
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| Businesses are gearing up to cater to user needs via these three usage channels, but at the same time continue to build parallel infrastructures to support the needs of these channels. As a result, companies have silos of data that contain subsets of the same data, leading to challenges such as increased maintenance costs, data redundancy, disconnected messaging and lost up-sell/cross-sell opportunities. |
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| Collabera has a solution that enables convergence of the "3 Screens" - focused on rationalizing data and content across the various silos, thereby providing a unified source of data for access by end-users. The key to Collabera’s convergence solution is that our experts understand how data must connect across access channels and company lines of business. An effective understanding results in a unified data strategy across the company and presents a concerted view of content to any of the 3 channels of access. |
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| Our User Experience Lab (UXL), a team of specialized User Interface design experts, then adds a customized user interface layer for each of the access channels, on top of the unified data layer. |
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| Collabera also offers advisory services to analyze and recommend a convergence roadmap to companies after assessing their business needs, existing data structure and data management policies. |
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| The solution components include: |
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Unified data management layer |
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User Experience and Usability Engineering services |
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Advisory Services |
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 Back to Technology, Communications & Media |
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| Case Studies |
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| A media giant hired Collabera to assess and recommend data warehousing requirements. |
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| Leverage Points Analysis to analyze data management best practices for a leading telecom service provider. |
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Download 270KB
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| Design and interface development of a subscriber address system for a major telecom provider. |
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Download 249KB
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| Content management solution for the world's largest sports media company. |
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Download 249KB
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Contact Us |
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| Get in touch with Collabera to find out how we can help you develop rational approaches to meet your business goals |
| E: tcmsolutions@collabera.com |
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