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Manager Campaign Analysis
Contract: New York, New York, US span>
Salary Range: 60.00 - 65.00 | Per Hour
Job Code: 372274
End Date: 2026-11-08
Days Left: 29 days, 7 hours left
Overview
- Analyze global paid media campaigns for a global entertainment streaming service, evaluate performance against benchmarks, build dashboards, and translate data into actionable insights to improve campaign effectiveness.
Requirements
- Bachelor's degree and 5+ years of direct digital media experience at a brand, agency, or related vendor.
- Strong knowledge of paid media metrics, attribution, and campaign performance benchmarks.
- Experience with ad servers (CM360 or equivalent), Mobile Measurement Partners (Kochava or AppsFlyer), and web analytics tools.
- Advanced Excel and PivotTables; experience building dashboards using Tableau, Looker Studio, or similar tools.
- Strong data storytelling, presentation, and cross-functional project management skills
- Preferred: Entertainment streaming/DTC experience and SQL.
Responsibilities
- Own intra-campaign and post-campaign performance reporting for a global entertainment streaming service's paid media campaigns.
- Analyze campaign results against benchmarks and identify performance trends, variances, and actionable insights.
- Build, maintain, and enhance reporting dashboards by extracting and consolidating data from multiple sources.
- QA raw campaign data, identify discrepancies, and coordinate corrections to maintain reporting accuracy.
- Recommend improvements to audience targeting, media partner mix, and budget allocation based on campaign results.
- Serve as the primary liaison between Marketing, Media Activation, Campaign Planning, and Business Intelligence (BI) teams.
- Present campaign findings and recommendations to internal teams and leadership.
Benefits:
- The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan, life insurance, long-term disability insurance, short-term disability insurance, paid parking/public transportation, paid time, paid sick and safe time, hours of paid vacation time, weeks of paid parental leave, paid holidays annually - AS Applicable.
Job Requirement
- Digital Media
- Paid Media
- Campaign Performance Analysis
- Media Metrics
- Performance Benchmarking
- CPA
- CPM
- CTR
- CM360
- DV360
- AppsFlyer
- Kochava
- Web Analytics
- Campaign Data
Reach Out to a Recruiter
- Recruiter
- Phone
- Mradul Khampariya
- mradul.khampariya@collabera.com
- 8139371148